Engagement Model
Three tiers. No lock-in until the Blueprint is in your hands. Maximum three new hospital engagements per quarter to protect clinical quality and catchment exclusivity.
Tier I
2 weeks · on-site
Fixed fee
MDs who want a written second opinion before committing capital.
You end with a decision, not a pitch.
Tier II
4 weeks total (incl. Diagnostic)
Fixed fee
Hospitals moving into a new specialty, catchment, or OT expansion.
You may execute the Blueprint in-house. It is yours to keep.
Tier III
Minimum 6 months · category-exclusive
Monthly retainer + media pass-through
Boards ready to instrument attribution and compound growth quarter over quarter.
18–24 month graduation with in-house handover.
Practice Guarantees
✓ GUARANTEE
Every engagement letter is signed personally by the founding partner. Not delegated.
✓ GUARANTEE
One hospital per catchment. We turn away your competitor for the life of the engagement.
✓ GUARANTEE
Media budgets pass through at cost. Invoices are reconciled monthly against platform statements.
✓ GUARANTEE
We report only what your Hospital Information System confirms. Self-reported ROAS is not accepted.
✓ GUARANTEE
Every asset is reviewed against Medical Council advertising norms before it goes live.
✓ GUARANTEE
Diagnostic and Blueprint are fixed-scope. No retainer is signed until you have the written findings.
Availability
