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Practice · GI & Bariatric Surgery

Weight-loss surgery, engineered around medical eligibility — not aspiration.

We build BMI- and comorbidity-triaged funnels for bariatric surgery alongside complex laparoscopic GI, HPB and hernia programmes — measured in scheduled, medically-eligible admissions.

For Chiefs of GI & Bariatric Surgery, Metabolic Program Directors and MDs of super-specialties with dedicated GI units.

BMI-Eligible Rate

82%

of qualified bariatric leads

Bariatric Volume

+192%

9-month cohort

1-yr Excess Weight Loss

68%

documented cohort mean

OT Utilization

83%

GI & bariatric block

Procedure-level demand engineering

We target the procedures that move your P&L, not the ones that fill the OPD queue.

CATCHMENT TIER · PRICE RESTATEMENT

ARPU differs materially between Metro, Tier-2 and Tier-3 catchments. Switch tier to restate every procedure band against the payer mix and package ceilings we observe in that market — not a single all-India number.

Viewing Metro / Tier-1 · Representative catchments: Delhi NCR, Mumbai, Bengaluru, Chennai, Hyderabad, Kolkata, Pune.

Sleeve Gastrectomy

₹3.2 L–5.5 L

BMI 35+ metabolic-syndrome funnel

Roux-en-Y Gastric Bypass

₹4.5 L–7.2 L

Diabetic-BMI + comorbidity funnel

Laparoscopic Hernia Repair

₹1.2 L–2.4 L

Occupational-hernia rapid-intake

Complex HPB Surgery

₹4.5 L–14 L

HPB tumor-board pathway

Anti-Reflux (LNF)

₹1.8 L–3.2 L

Chronic-GERD conversion funnel

Revision Bariatric

₹5.5 L–8.5 L

Long-cycle premium second-opinion

Methodology. Base bands reflect RDV's engagement dataset across 47 super-specialty hospitals, reconciled against CGHS/ECHS package rates, state-scheme ceilings (Ayushman Bharat PM-JAY, CMCHIS, YSR Aarogyasri) and empanelled TPA grids. Tier multipliers applied: Metro 1.00× · Tier-2 0.72× · Tier-3 0.55×. Actuals swing with payer mix, consultant-fee split and implant/consumable choice — the written Blueprint restates every band against your own HIS billing history before any spend is committed.

Clinical referral pathway

Intent → triage → consult → admission. Instrumented at every gate.

  1. 01 · Intent capture

    Symptom, condition and referrer-based intent capture across catchment.

  2. 02 · Clinical triage

    Specialty-trained nurse/coordinator triage with report upload before consult.

  3. 03 · Consultant handoff

    Calendar-synced booking to the operating consultant with pre-read notes.

  4. 04 · Admission & OT slotting

    CRM ↔ HIS tag: admission source, procedure code, OT date.

Case snapshot

2.9× bariatric volume, 82% medically-eligible intake.

A representative RDV engagement in the GI & Bariatric Surgery practice line. Individual results vary by catchment, clinical capacity and payer mix.

Setting
Metabolic surgery unit, 80 beds, Tier-1 metro
Duration
9 months
Cohort
n = 1,420 BMI-declared enquiries
Outcome
2.9× bariatric volume, 82% medically-eligible intake

Figures engagement-verified against hospital HIS. No outcome guarantees implied; per NMC advertising guidelines.

Why Chiefs of GI & Bariatric choose RDV

Trust is earned in the operating logic, not the pitch deck.

Medical-eligibility gate

BMI, comorbidity and psychological screening happen before consult booking. No aspirational weight-loss traffic reaches your surgeon.

IFSO-aligned messaging

Every claim benchmarked against IFSO clinical guidelines. Bariatric surgery framed as metabolic medicine, never cosmetic.

MDT pre-op protocol

Nutrition, psychology and endocrinology cleared before OT — reducing complication rate and revision demand.

Long-term registry

Documented 12/24/36-month follow-up compounds trust and generates the revision-surgery second-opinion funnel.

From an engagement

"We stopped seeing patients who wanted to 'lose weight for a wedding'. Every case now has a metabolic indication — our outcomes and reputation both improved."

Chief of Bariatric Surgery · 80-bed metabolic unit

Attribution anonymised per client confidentiality; engagement code verifiable in the founder-led review.

Talk directly to the founding partner who ran this engagement.

Request a GI & Bariatric Blueprint →

48-hour founder-led review. Fixed-scope. No lock-in.

Clinical authority

Content your clinicians will co-sign.

  • Bariatric surgeon comorbidity-decision framework
  • Nutritionist & psychologist multi-disciplinary intake
  • Long-term follow-up outcome registry (12/24/36 months)

Compliance posture

Every asset, every claim, medically reviewed.

  • NMC norms — no cosmetic weight-loss claims
  • IFSO-guideline-aligned BMI/comorbidity eligibility
  • Endocrinology & anaesthesia pre-op clearance workflow

Catchment note: Metropolitan metabolic-syndrome catchments plus GCC/SAARC bariatric-tourism corridors.

The 21-day diagnostic

What the fixed-scope engagement actually contains — for GI & Bariatric.

No mystery, no scope creep. Each week is instrumented and delivered against a checklist your MD and Chief signs.

  1. Week 1

    Bariatric & GI OT block audit; eligible-vs-inquiry ratio baseline.

  2. Week 2

    Endocrinology, cardiology and psychology referrer mapping.

  3. Week 3

    Procedure economics; revision-surgery long-cycle model.

  4. Week 4

    Founder-led blueprint with Chief of Bariatric.

Where we compound

The unfair edge — for GI & Bariatric specifically.

  • BMI-and-comorbidity intake gate — rare in commercial bariatric marketing
  • IFSO-guideline messaging framework internally audited
  • International corridor programme for GCC bariatric tourism

Practice guarantees

What we commit to in writing.

  • Fixed-scope diagnostic — no retainer, no annual lock-in
  • HIS-verified attribution — every claimed admission traceable to source
  • No media markup — you see raw platform invoices at cost
  • Founder-led — the partner who scopes the engagement does the work

Objections we hear

The three questions MDs ask before signing.

We keep our answers on the record. If yours isn't here, ask it in the qualification form — the founding partner replies personally within 48 hours.

Bariatric marketing looks unprofessional.

Because most of it is. IFSO-aligned, comorbidity-triaged intake looks like clinical medicine because it is. Your MDT signs off every asset.

We already have a psychology gate.

Then we integrate to it, not around it. Coordinators route only cleared candidates to consult.

International patients dominate our bariatric mix.

Then we build corridor-specific programmes with country-language content and financial pre-authorisation. Aggregate 'medical tourism' underperforms.

FAQ

The questions Chiefs of GI & Bariatric ask us first.

If yours isn't here, put it in the qualification form — our founding partner will answer it in the 48-hour review.

Can bariatric surgery be marketed ethically?+

Yes — as metabolic medicine for medically-eligible patients per IFSO criteria. Never as cosmetic weight loss. Every asset carries clinical framing and MDT sign-off.

How do you handle patients who want surgery but aren't eligible?+

They receive a medical-management education pathway — nutrition, endocrine referral, monitored follow-up. Non-surgical routing protects your clinical brand.

What's the revision-surgery opportunity?+

Substantial — but only if you've been documenting your primary-case follow-up. Our registry framework activates that funnel structurally.

Next step

Model your bariatric pipeline — then request a metabolic-surgery blueprint.

  • 48-hour founder-led review
  • Category exclusivity by catchment
  • Fixed-scope diagnostic, no lock-in
  • Max 3 engagements per quarter